Program Overview
Ohio University's Crisis Communication graduate certificate empowers individuals to effectively guide organizations through crises. The program equips graduates with industry-proven techniques and social media strategies to plan for, respond to, and recover from challenging situations. Graduates are prepared for careers in crisis communication management, public relations, and other fields where effective communication is crucial.
Program Outline
Degree Overview:
Overview:
The Crisis Communication graduate certificate from Ohio University's Scripps College of Communication empowers individuals to guide organizations and effectively communicate before, during, and after a crisis using industry-proven techniques and social media strategies. This credential prepares professionals to become the go-to resource during crisis situations, enabling them to help their organizations navigate challenges and emerge stronger.
Objectives:
The program aims to equip graduates with the knowledge and skills necessary to:
- Plan for and respond to crises effectively
- Communicate clearly and credibly during times of crisis
- Monitor information and present data to support decision-making
- Guide organizations through the recovery process and rebuild their reputation
Program Description:
The Crisis Communication graduate certificate is designed for individuals from diverse backgrounds and roles, including leaders, communicators, and those just starting their careers. The program focuses on developing a comprehensive understanding of crisis communication principles and best practices, enabling graduates to excel in various fields such as law enforcement, healthcare, education administration, public service, politics, and public relations.
Outline:
Required Courses:
- COMM 5011: Crisis Communication Workshop Participants gain insights into crisis types and develop a crisis communication plan.
- COMM 5300: Crisis Communication and Planning Focuses on recognizing, communicating, and operating within a crisis to facilitate recovery.
- COMM 5310: Crisis Communication Strategy Emphasizes communicating with speed, accuracy, and credibility, as well as monitoring information and prevailing with the truth during a crisis.
- COMM 5320: Social Analytics in Crisis Communication Participants learn how to collect, analyze, and present social data from crisis situations to ensure resilience and timely crisis management.
Course Schedule:
Careers:
Potential Career Paths:
Graduates of the Crisis Communication certificate program are well-prepared for careers in various fields, including:
- Crisis communication management
- Public relations
- Media relations
- Government communications
- Corporate communications
- Non-profit communications
Opportunities and Outcomes:
- Graduates gain the expertise to lead and guide organizations through challenging situations, protecting their reputation and building public trust.
- The program enhances career prospects by providing specialized knowledge and skills in crisis communication, making graduates highly sought after in today's dynamic business environment.
Ohio University
Overview:
Ohio University is a public research university with a main campus in Athens, Ohio, and five regional campuses across the state. It offers a wide range of undergraduate and graduate programs, including online options. The university is known for its strong academic programs, particularly in the fields of health sciences, engineering, and communication.
Services Offered:
Ohio University provides a comprehensive range of services to its students, including:
Academic Advising:
Students have access to academic advisors to help them plan their course schedules, explore career options, and navigate academic challenges.Career Services:
The university offers career counseling, job search assistance, and internship opportunities to help students prepare for their future careers.Experiential Learning:
Ohio University encourages students to engage in hands-on learning experiences through internships, research projects, and study abroad programs.Libraries:
The university has a vast library system with extensive resources and services to support student research and learning.Housing and Residence Life:
On-campus housing options are available for students, providing a sense of community and convenience.Campus Recreation:
Students can participate in a variety of recreational activities, including sports, fitness classes, and outdoor adventures.Counseling and Psychological Services:
The university offers mental health services to students, providing support and resources for their well-being.Campus Safety Resources:
Ohio University prioritizes student safety and provides resources and programs to ensure a secure campus environment.Student Life and Campus Experience:
Ohio University offers a vibrant and engaging campus experience for its students. Key aspects include:
Student Organizations:
Over 550 student organizations cater to diverse interests, providing opportunities for students to connect with like-minded individuals and pursue their passions.Campus Events:
The university hosts numerous events throughout the year, including concerts, lectures, and social gatherings, creating a lively and dynamic atmosphere.Athens Community:
The town of Athens, located near the main campus, offers a unique and welcoming environment for students, with a thriving arts and culture scene, numerous restaurants and shops, and opportunities for outdoor recreation.Athletics:
Ohio University has 16 NCAA Division I sports teams, known as the Bobcats, fostering a strong sense of school spirit and community.Key Reasons to Study There:
Academic Excellence:
Ohio University is recognized for its high-quality academic programs, with a strong focus on research and innovation.Affordable Education:
The university offers a tuition guarantee, ensuring that students can plan their finances with certainty.Financial Aid:
A significant percentage of first-year students receive financial aid, making a quality education accessible to a wide range of students.Strong Faculty:
The university boasts a dedicated and experienced faculty, committed to providing students with a personalized and enriching learning experience.Diverse and Inclusive Community:
Ohio University is committed to fostering a diverse and inclusive campus environment, welcoming students from all backgrounds and perspectives.Academic Programs:
Ohio University offers a wide range of academic programs across various disciplines, including:
