Strategic Innovation: Technology, Organizations, and Society, Graduate/Professional Certificate
Program Overview
The graduate certificate in strategic innovation equips students with skills in developing innovative products, services, and processes within organizations. The 12-credit program covers market assessment, research and development, product design, intellectual property strategy, and innovation systems. Graduates are prepared for careers in dynamic organizations that rely on innovation for competitiveness or societal value creation.
Program Outline
Degree Overview:
The graduate/professional certificate in strategic innovation seeks to provide knowledge and skills to students around the development of innovative products, services, and processes within an existing organization. The certificate is available to all UW–Madison graduate-degree-seeking students (excluding University Special students). A student who has completed this certificate will have good foundational skills in areas ranging from market assessment, research and development, and product design to intellectual property strategy and portfolio management.
Outline:
The 12-credit program draws upon strategy and related courses in the School of Business, but students may select approved, elective courses from a variety of schools and colleges across the university that deepen students’ capacity for:
- Analyzing new markets
- Managing research and product development processes in existing organizations
- Supporting organizational creativity
- Articulating innovative business models
- Identifying and appropriating the value of intellectual property
Careers:
The certificate program offers foundational skills and knowledge appropriate for graduate students who anticipate working in dynamic organizations that depend on innovation to compete in the marketplace and/or use innovation to create value for society more broadly. A student who has completed the certificate will be prepared to execute in-depth new product development plans for an existing organization or identify and evaluate innovation challenges in society.
University of Wisconsin–Madison
Overview:
University of Wisconsin–Madison is a public research university located in Madison, Wisconsin. It is known for its strong academic programs, extensive research enterprise, and vibrant campus life. The university is guided by the Wisconsin Idea, a philosophy that emphasizes the importance of using knowledge to improve the lives of people beyond the campus.
Services Offered:
The university offers a wide range of services to students, including:
Academic Support:
Academic advising, tutoring, writing centers, and career services.Student Life:
Student organizations, recreational facilities, cultural events, and health services.Technology:
Access to computer labs, online resources, and software.Housing:
On-campus residence halls and off-campus housing options.Financial Aid:
Scholarships, grants, loans, and work-study programs.Student Life and Campus Experience:
Students at UW–Madison can expect a vibrant and engaging campus experience. The university boasts a diverse student body, a wide range of student organizations, and a lively social scene. The city of Madison offers a variety of cultural attractions, restaurants, and entertainment options.
Key Reasons to Study There:
Strong Academic Programs:
UW–Madison is home to a wide range of academic programs, including highly ranked programs in engineering, business, medicine, and the humanities.Research Opportunities:
The university is a leading research institution, offering students opportunities to participate in groundbreaking research projects.Wisconsin Idea:
The university's commitment to public service provides students with opportunities to make a positive impact on the world.Vibrant Campus Life:
UW–Madison offers a lively and engaging campus experience with a diverse student body, a wide range of student organizations, and a variety of cultural events.Location:
Madison is a beautiful and vibrant city with a strong sense of community.Academic Programs:
UW–Madison offers a wide range of undergraduate and graduate programs across various disciplines, including:
