Diploma of Marketing and Communication

Program Overview

The Diploma of Marketing and Communication from Imagine Education is a 32-week program that provides students with advanced skills in marketing and communication. Students learn to plan and implement sponsorship and event marketing, design and develop marketing communications plans, manage budgets, and plan direct marketing activities. The program is offered on campus in Brisbane or through distance education. Career opportunities include marketing manager, marketing team leader, product manager, and public relations manager.

Program Outline

Outline:

• Overview:
Upon completion of the Certificate IV in Marketing and Communication, learners may continue to advance their skill set with Imagine Education's Diploma of Marketing and Communication, which offers higher-level career and educational options.
• Program Content:
During the 32-week program, students acquire crucial skills, such as:
• Planning and implementing sponsorship and event marketing
• Designing and developing marketing communications plans

Teaching:

• Brisbane Campus Timetable:
• Tutorial Day: Tuesdays, from 8:30 am to 4:30 pm (attendance recorded)
• Research Day: Mondays, Wednesdays, Thursdays, or Fridays, from 8:30 am to 4:30 pm (attendance recorded)
• Distance Education:
5 hours per week

Careers:

Opportunities include:

• Career Outcomes:
• Marketing manager
• Marketing team leader
• Product manager
• Public relations manager
• Articulation Pathways:
Advanced Diploma of Marketing and Communication