International Programme in Sports Management

Program Overview

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The International Programme in Sports Management is a 12-month diploma offered by Sorbonne University Abu Dhabi in collaboration with the International Centre for Sport Studies and the UAE Football Association. It equips students with the knowledge and skills to manage sports institutions, particularly in the Gulf region, covering topics such as sport law, financial management, event management, and marketing. Graduates are well-positioned for careers in various sectors of the sports industry, including sponsorship, marketing, event management, and TV broadcasting.

Program Outline

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Degree Overview:

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About the Program:

• The International Programme in Sports Management is a 12-month diploma offered in association with the International Centre for Sport Studies (supported by FIFA) and in collaboration with UAE Football Association.
• It aims to equip students with the knowledge and expertise to work in the global sports industry, which is increasingly important for the Gulf region's culture and economy.
• The program focuses on managing sports institutions, particularly federations, associations, and clubs, in accordance with UAE laws.

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Objectives:

• Provide students with the tools and knowledge to manage sports institutions effectively.
• Equip students with the skills to navigate the legal, financial, and event-management aspects of the sports industry.
• Prepare students for successful careers in sports management across various sectors.

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Description:

• Combines lectures, case studies, seminars, events, and guest speakers to provide a comprehensive and practical learning experience.
• Covers a wide range of topics including:
• Sport law and contract law
• Financial planning and management
• Sponsorship agreements and marketing
• Event management and communication
• Planning and managing sports institutions
• Features a schedule designed to accommodate working professionals.
• Graduates are well-positioned for international careers in various fields such as sponsorship, marketing, event management, and TV broadcasting.

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Outline:

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Program Content:

• Focuses on selected areas of sports management with a specific emphasis on managing sports institutions within the UAE context.
• Covers a wide range of topics including:
• Sport law
• Sport communication
• Financial management
• Sport event management
• Sponsorship and marketing

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Structure:

• 12-month program delivered over a year.
• Typically 3 hours of classes per day, Mondays to Thursdays, from 6:00 pm to 9:00 pm.
• Saturdays feature longer sessions from 9:00 am to 4:00 pm.
• Sundays also include classes from 6:00 pm to 9:00 pm.

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Course Schedule:

• A course timetable for the 2022-2023 academic year is available for download.

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Modules:

• The program may include modules on:
• Sport Law
• Sport Communication
• Financial Management
• Sport Event Management

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Teaching:

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Teaching Methods:

• Program employs a variety of teaching methods including:
• Lectures
• Case studies
• Seminars
• Events

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Careers:

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Potential Career Paths:

• Graduates are prepared for careers in:
• Sponsorship
• Marketing
• Event Management
• TV Broadcasting
• Other sectors of the sports industry

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Career Opportunities:

• Opportunities exist in both the private and public sectors.

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Contact Information:

• Sorbonne University Abu Dhabi
• P.O.
Box 38044
• Abu Dhabi, U.A.E
• T +971 (0) 2 656 9555

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• Programme tuition fees: AED 52,700 (approximately US$ 14,350) • Payment of fees: Fees and Charges DetailsMethods of Payment and Refund Policy