Basketball Management (Specialisation) draft
| Program start date | Application deadline |
| 2023-09-01 | - |
| 2024-03-01 | - |
Program Overview
The basketball club ALBA BERLIN and the University of Europe for Applied Sciences (UE) have jointly developed this Europe-wide unique specialisation. Here you will find everything you need to know about the basketball business in Germany, Europe and the USA. Your teachers are experienced professionals from basketball federations and clubs.
Program Outline
Programme structure
The first two semesters are dedicated to "Basketball Sport" and "Basketball Business". The 5th and 6th semesters are dedicated to "Basketball Management". What are the special features of basketball marketing? For example, how do I manage a brand like ALBA BERLIN? What role do the fans and fan culture play? How do I deal with sponsors? Our lecturers from the football business will give you answers to all these questions and many more.
Study trips
In addition to the theoretical basics from the lectures, "Study Trips" and "Case Studies" are a very essential part of our specialisation. Our students should not only learn from the professionals, but also apply what they have learned directly. And this is best done directly on site in the stadiums, at the clubs and agencies.
University of Europe for Applied Sciences
Overview:
The University of Europe for Applied Sciences (UE) is a state-recognized, private university with four campuses in Germany: Berlin, Hamburg, Iserlohn, and the UE Innovation Hub. It is known for its excellent teaching, international focus, and strong industry partnerships.
Services Offered:
Student Life and Campus Experience:
The UE offers a vibrant campus experience with a unique atmosphere at each location. Students can participate in various events, engage with faculty and peers, and benefit from the university's international connections.
Key Reasons to Study There:
Excellent Teaching:
The UE has received numerous awards for its high-quality teaching, including recognition from STERN, the German Institute for Service Quality, and ntv.International Focus:
The UE is recognized as a leading institution in international orientation by U-Multirank and is ranked among the top 10 universities in economics.Industry Partnerships:
The UE has established partnerships with renowned organizations like Borussia Dortmund, providing students with unique opportunities for internships, networking, and career development.Career Success:
Over 90% of UE graduates in business and art & design fields find jobs within 12 months of graduation.Academic Programs:
The UE offers a range of Bachelor's and Master's programs. Specific program details are not provided in the context.
Other:
- The UE has opened its first campus in Dubai, United Arab Emirates, marking a significant milestone in its commitment to international collaboration.
- The UE has been recognized as one of the best private universities in Germany by the "Deutscher Bildungsaward 2023/24."
- The UE has been ranked among the top five providers of continuing education by Globis.
- The UE has been awarded the "TOP Media School" title by ServiceValue.
