Master´s Degree in European Union Studies and Human Rights

Program Overview

This Master´s Degree in European Union Studies and Human Rights is a program designed to offer candidates a highly recommended training in European constitution and legislation. It has a great interest for graduates in Business Administration who seek to ensure their share of the common market. The graduates in Tourism, Political Sciences, Business Administration, Law, Social Sciences and Communication Sciences are the target groups for this program as well as lawyers working on European legislation.

Program Outline

Degree Overview:

The Master's Degree in Innovation and Tourism Marketing is an online program offered by the Universidad Católica de Murcia (UCAM). It is designed for individuals passionate about innovation, technology, and marketing in the tourism sector. The program aims to equip students with the necessary theoretical and practical knowledge to excel in their personal and professional development within the tourism industry.

Objectives:

The program's primary objective is to empower students with strong leadership skills in an international and multicultural context. It aims to provide students with knowledge and competencies in innovation, technology, and marketing, enabling them to apply these skills in real-world situations.

Description:

The Master's Degree in Innovation and Tourism Marketing is a one-year program delivered entirely online. It is designed to provide students with a comprehensive understanding of the latest trends and developments in the tourism industry, focusing on innovation, technology, and marketing. The program covers a wide range of topics, including:

• Innovation and technology in tourism
• Marketing processes in the tourism sector
• Branding and business models
• Public management in tourism
• Digital marketing and social media
• E-commerce and online communication
• Data analytics and customer relationship management
• Sustainable tourism and responsible travel

Careers:

Upon completion of the program, graduates are qualified to pursue a variety of career paths in the tourism industry, including:

• Tourism project or product developer
• Director of Marketing
• Digital Marketing Manager
• Online Communication Manager
• E-commerce Manager
• Social Media Manager
• Community Manager
• Web Project Manager
• Chief Innovation Officer
• Digital Transformation Director
• Innovation Manager
• New Technologies Manager
• (Smart) Destination Planner/Manager
• Public Administration Technical staff
• Marketing Consultant
• Innovation Consultant
• Public Relations / PR manager

Other:

• The program is available both online and on campus.
• Students receive personalized attention and guaranteed work experience.
• The program maximizes career opportunities and includes Spanish Language Courses.
• 8 out of 10 students find a job after completing the program.
• The program is accredited by the National Agency for Quality Assessment and Accreditation of Spain.
• UCAM is an Affiliated Member of the World Tourism Organization (UNWTO).
• The program is designed to improve the competitiveness of tourism companies and popular tourist destinations.

6,300 €/Course