Master of Science in Sales Management (MSSM)

Program Overview

The Master of Science in Sales Management program at Hellenic American College equips professionals with the skills and knowledge to lead sales teams, implement effective strategies, and navigate the evolving business landscape. The program combines core curriculum, practical sales techniques, and a capstone project, preparing graduates for diverse career opportunities in sales management.

Program Outline

Sales Management Master's Program at Hellenic American College

Degree Overview:

The Master of Science in Sales Management (MSSM) program at Hellenic American College is designed for professionals seeking leadership roles in the sales field. It equips students with the skills and knowledge needed to design and implement effective sales strategies, manage sales teams, and navigate the ever-changing business landscape.

Objectives:

• Develop expertise in data-driven sales planning and execution.
• Understand and align sales processes with marketing, finance, and other business functions.
• Master leadership, innovation, customer focus, and relationship building skills.
• Enhance talent acquisition, mentoring, and team management abilities.
• Cultivate lifelong learning habits for continuous career development.

Outline:

The MSSM program comprises 30 credits structured as follows:

• Core Curriculum: 8 courses (24 credits) covering topics like sales management principles, data analysis, marketing integration, negotiation, and leadership.
• Sales Practices Curriculum: 1 course (3 credits) focusing on practical sales techniques and tools.
• Capstone Project: 1 course (3 credits) involving a real-world project application of acquired knowledge.

Assessment:

• A combination of coursework assignments, exams, and individual/group projects.
• The Capstone project allows students to demonstrate their ability to apply learned concepts and solve real-world business challenges.

Teaching:

• The program utilizes a blend of traditional lectures, interactive discussions, case studies, guest speaker sessions, and simulations.
• Faculty comprises experienced business scholars, researchers, and industry professionals, ensuring a balance of theoretical knowledge and practical application.

Careers:

Graduates of the MSSM program are prepared for diverse career opportunities in sales, including:

• Sales Manager
• Director of Customer Relations
• Key Account Manager
• Sales Controller
• Relationship Manager
• Business Developer

Other:

• The program is designed for working professionals, with classes held on alternate Fridays (late afternoon), Saturdays, and one additional evening session midweek.
• The MSSM program boasts a strong track record, with 70% of current students and graduates receiving promotions or securing better positions within their firms.
• The program is offered under the auspices of the Athens Chamber of Commerce and Industry, further enhancing its relevance and credibility.