BSc (Hons) International Hospitality Management

Program Overview

The BSc (Hons) International Hospitality Management program at Canterbury Christ Church University equips students with the knowledge and skills to succeed in the dynamic hospitality industry. It combines theoretical knowledge with practical application, including an overseas residential field trip, and prepares graduates for a wide range of careers in hospitality management. The program emphasizes real-world experience, international perspectives, and industry connections.

Program Outline

Degree Overview:

Overview:

The BSc (Hons) International Hospitality Management program at Canterbury Christ Church University is designed to equip students with the knowledge and skills needed to succeed in the dynamic hospitality industry.

• Develop students' critical thinking and problem-solving skills in the context of hospitality management.
• Enhance students' communication, teamwork, and leadership abilities.
• Equip students with the necessary knowledge and skills to pursue successful careers in hospitality management roles.

Program Description:

This program combines theoretical knowledge with practical application, ensuring students are well-prepared for the realities of the hospitality industry. Students engage in a variety of learning activities, including lectures, seminars, workshops, and industry visits. The program also includes a unique overseas residential field trip, offering students valuable firsthand experience in an international hospitality setting.

Outline:

Content:

The program covers a broad range of topics related to hospitality management, including:

• Tourism and Hospitality Management Principles
• Marketing and Digital Media for Tourism, Hospitality and Events
• Food and Beverage Management
• Accounting and Finance for Hospitality
• Human Resource Management in Hospitality
• Hospitality Law and Ethics
• Event Management

Structure:

The program is divided into three years, with each year offering various core and optional modules. Students typically have around 12-14 contact hours per week, depending on the modules they select.

Course Schedule:

The course schedule is typically released at the beginning of each semester. It includes details of lectures, seminars, workshops, and other learning activities.

Modules:

Year 1:

• Developing Academic and Professional Skills
• Introduction to Tourism, Hospitality and Events
• Current and Future Trends in Tourism, Hospitality and Events
• Marketing and Digital Media for Tourism, Hospitality and Events

Year 2:

• Food and Beverage Management
• Accounting and Finance for Hospitality
• Human Resource Management in Hospitality
• Hospitality Law and Ethics

Year 3:

• Event Management
• Dissertation
• Optional modules may also be selected depending on availability and student interest.

Assessment:

Students are assessed through a variety of methods, including:

• Written assignments (essays, reports, reflective logs)
• Presentations
• Project work
• Time-constrained assessments
• Exams
• Dissertation (in Year 3)

Teaching:

Teaching Methods:

The program utilizes a variety of teaching methods, including:

• Interactive lectures
• Case study analysis
• Group discussions
• Guest lectures from industry professionals
• Site visits

Faculty:

The program is taught by a team of experienced and qualified academics and industry professionals. All members of the teaching team hold relevant industry experience and are passionate about delivering high-quality education.

Unique Approaches:

• Focus on real-world application: The program emphasizes practical application of theoretical knowledge and engages students in industry-oriented projects and activities.
• International experience: The program includes an overseas residential field trip and offers optional international study opportunities, providing students with a unique global perspective.
• Industry connections: The program fosters strong links with hospitality organizations and offers access to valuable work experience opportunities.

Careers:

The program prepares graduates for a variety of careers in hospitality management, including:

• Hotel manager
• Resort manager
• Restaurant manager
• Tourist officer
• Destination manager
• Travel writer
• Tour manager
• Regional tourist manager
• Tourism exhibition management
• Visitor attraction marketing
• Niche event specialist
• Self-employed business owner
Graduates are highly sought-after due to their well-rounded skillset and industry knowledge.