Sports Management MSc, PGDip, PGCert

Program Overview

The Sports Management MSc at St Mary's University, Twickenham, London, is a 1-year full-time program designed to enhance careers in the sports industry. It provides practical skills and knowledge in key areas such as marketing, sponsorship, and management. The program emphasizes practical learning through industry placements and collaboration with real businesses, preparing graduates for various career paths in the sports sector.

Program Outline

Degree Overview:

• Objective: Enhance your career in the sports industry by gaining practical skills and knowledge.
• Description: This 1-year full-time program provides a comprehensive understanding of the sports industry, covering key aspects like:
• Management challenges specific to the sports industry
• Designing and implementing marketing campaigns
• Analyzing sports sponsorship and its impact on business success
• Navigating the interrelationships between sport, media, and globalization

Outline:

• Modules: The program offers a range of core and optional modules.
The specific modules available may vary each year.
• Core modules:
• The Sports Business Environment
• Marketing and Sponsorship of Sport
• Personal and Professional Development (Industry Placement)
• Independent Project
• Optional modules:
• Responsible and Ethical Leadership
• International Strategy
• Sport, Globalisation and the Media
• Creativity, Entrepreneurship and Innovation
• Global People Management
• Digital Business
• Structure: The program typically follows a semester-based structure, with a combination of lectures, workshops, guest speakers, and independent study.

Assessment:

• Assessment methods: Various assessment methods are used to test knowledge, understanding, and skill development, including:
• Business reports
• Essays
• Practical exercises
• Presentations
• Case studies
• Assessed blogs

Teaching:

• Teaching methods: The program utilizes diverse teaching methods, including:
• Interactive lectures
• Group discussions
• Case studies
• Simulations
• Guest lectures from industry professionals
• Faculty: The program is taught by experienced academics with expertise in the sports industry.
• Unique approaches: The program emphasizes practical learning through industry placements, consultancy projects, and collaboration with real businesses.

Careers:

• Career paths: Graduates can pursue various career paths in the sports industry, including:
• Professional sports clubs and leagues
• National or international governing bodies
• Sporting events
• Sports brands
• Commercial services
• Outcomes: Graduates have successfully secured positions in various organizations, including:
• Premier League clubs
• Olympic committees
• International sports federations
• Sports marketing agencies

Other:

• Support: The program provides a supportive environment with small class sizes, personalized attention, and access to dedicated student support services.
• Location: The program is offered at St Mary's University, Twickenham, London, a vibrant campus located near major sporting venues and organizations.
• Alumni Discount: A 20% tuition fee discount is available for St Mary's alumni pursuing this program.
• The provided information is based on the 2023/2024 academic year and may be subject to change.

• Home: £11,340
• International: £17,850