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Students
Tuition Fee
USD 18,480
Per year
Start Date
Medium of studying
On campus
Duration
Program Facts
Program Details
Degree
Masters
Major
Marketing | Business Administration | Entrepreneurship
Area of study
Business and Administration
Education type
On campus
Timing
Full time
Course Language
English
Tuition Fee
Average International Tuition Fee
USD 18,480
Intakes
Program start dateApplication deadline
2023-09-01-
2023-11-01-
About Program

Program Overview


Sharpen your music business and management skills and gain the confidence to pursue your career goals with the MA Music Business. With topics including the live music industry, intellectual property and talent management, alongside other key business skills, this course provides you with an opportunity to develop your personal organisation skills, self-discipline, time management, and dedication to succeed in a competitive field.

You will enhance your team-working skills, demonstrating to employers the ability to devise creative solutions and work effectively with others, and can hone your communication skills to form concise, compelling, and coherent arguments.

Program Outline

Modules

This provides a guide of the modules that make up your course. You can find more information about how your course is structured on our

Academic Advice section

.

Year 1 Core Modules Credits

A&R Development 20.00

Credits

20.00

You'll study core concepts around the function of Artists and Repertoire (A and R) within the music industry and how the creative industries develop strategies to source content/talent. You'll also look at the important role developments in music genres play in the decision-making process and consider developments in music production.

Managing Talent 20.00

Credits

20.00

You'll study how to deal with complex communication delivery in the music and entertainment industries. You'll analyse contemporary issues around the management of talent, and consider the complexity of talent expectations and the need to build resilience for that talent. You'll be taught by a range of lecturers and guest professionals.

Music Business Entrepreneurship 20.00

Credits

20.00

Taught by lecturers and guest speakers, you'll study skills and knowledge needed by entrepreneurs in the music and entertainment industries. You'll look at innovative approaches to entrepreneurship in the industries and be encouraged to mentor undergraduate learners studying the module The Music Entrepreneur, specifically on their business plan pro...

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Music Business Entrepreneurship

Credits

20.00

Taught by lecturers and guest speakers, you'll study skills and knowledge needed by entrepreneurs in the music and entertainment industries. You'll look at innovative approaches to entrepreneurship in the industries and be encouraged to mentor undergraduate learners studying the module The Music Entrepreneur, specifically on their business plan projects.

Research Methods 20.00

Credits

20.00

Research Project 60.00

Credits

60.00

The module is designed to allow students the opportunity to engage in a rigorous piece of personal and independent research arising out of their programme of study and allied to their professional field, and to present their findings through a dissertation.

Optional Modules Credits

Contemporary Industry issues 20.00

Credits

20.00

This module aims to teach you the knowledge required to deal systematically and creatively with complex issues, trends, and problems facing the contemporary music and entertainment industries. You'll deal with complex problems facing a range of stakeholders at the forefront of these industries, and be taught by a range of staff and guest lecturers.

Intellectual Property for Music Industry Professionals 20.00

Credits

20.00

This module is primarily aimed at practising and aspiring music creators, eg musicians, producers and music industry professionals, and covers key aspects you'll need to know to protect and commercialise your work, which is the key to longevity and success in the music industry.

Social Media Marketing 20.00

Credits

20.00

You’ll study core concepts in social media marketing. This module will focus on using social media to promote brands or services and on building relationships between a business and their customers.

The Live Music Industry 20.00

Credits

20.00

This module aims to provide you with a systematic and structured knowledge of the framework of the live music and entertainment business, and the impact the law has on it. You'll also focus on a practitioner’s statutory obligations and the development and applicability of legislation and established good practice models.

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