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Students
Tuition Fee
EUR 10,750
Per year
Start Date
2025-04-01
Medium of studying
On campus
Duration
36 months
Program Facts
Program Details
Degree
Bachelors
Major
Business Administration | Marketing | Management
Area of study
Business and Administration
Education type
On campus | Blended
Timing
Full time
Course Language
English
Tuition Fee
Average International Tuition Fee
EUR 10,750
Intakes
Program start dateApplication deadline
2023-04-01-
2023-07-01-
2023-10-01-
2024-01-01-
2024-10-01-
2025-01-01-
2025-04-01-
About Program

Program Overview


This three-year Business Bachelor program in Barcelona combines business education with a focus on the fashion and luxury industry. Students gain a comprehensive understanding of the sector, including sustainable practices, digital innovation, and various career paths. The program offers specializations in areas such as Sustainable Fashion and Luxury, Digital Branding, and Event Management, preparing graduates for success in the globalized fashion and luxury industry.

Program Outline


Degree Overview:


Business Bachelor with Fashion & Luxury Business in Barcelona

This program elevates the study of luxury fashion with a digital edge and fresh business perspective. Students will learn from real-world concepts to understand a constantly-transforming industry. Topics covered include:

  • Luxury fashion brands and markets
  • Business operations in the fashion industry
  • Sustainable practices in fashion
  • Fashion & Luxury marketing
  • Event management in the fashion industry
  • Retail and e-commerce in the fashion industry

Program Objectives:

  • Equip students with the knowledge and skills to succeed in the fashion and luxury goods sector.
  • Develop a critical understanding of sustainable practices in the fashion industry.
  • Provide students with hands-on experience through real-world case studies and workshops.
  • Prepare students for careers in various fields within the fashion and luxury industry.

Program Description:

This is a three-year program comprising 180 ECTS credits with the option to transfer to online learning in Year 3. Students will gain a comprehensive business education with a focus on digital innovation and the fashion & luxury industry.


Program Highlights:

  • Global Business Environment
  • Business Communication
  • Introduction to Digital Entrepreneurship and Innovation
  • Fundamentals of Marketing in the Digital Era
  • Principles of Accounting
  • Business Law in a Digital Context
  • Business Math and Statistics
  • Strategic Management of Enterprise and Digital Innovation
  • Managerial Accounting
  • Leadership and Organizational Behaviour
  • Starting a New Digital Business
  • Business Economics
  • Business Research Methods
  • Professional and Career Development
  • Innovative and Creative Thinking
  • Corporate Finance
  • Disruptive Technologies for Innovation and Change
  • Undergraduate Dissertation

Target Audience:

This program is ideal for students who are passionate about fashion and luxury, and who want to pursue a career in business management within this sector.


Outline:


Year 1:

  • Global Business Environment
  • Business Communication
  • Introduction to Digital Entrepreneurship and Innovation
  • Fundamentals of Marketing in the Digital Era
  • Principles of Accounting
  • Business Law in a Digital Context
  • Business Math and Statistics

Year 2:

  • Strategic Management of Enterprise and Digital Innovation
  • Managerial Accounting
  • Leadership and Organizational Behaviour
  • Starting a New Digital Business
  • Business Economics
  • Business Research Methods
  • Three units corresponding to a chosen specialization area

Year 3:

  • Professional and Career Development
  • Innovative and Creative Thinking
  • Corporate Finance
  • Disruptive Technologies for Innovation and Change
  • Three units corresponding to a chosen specialization area
  • Undergraduate Dissertation

Specialization Units:

  • Sustainable Fashion and Luxury
  • Digital Branding
  • Recreation, Leisure and Wellness Business
  • Fashion & Luxury Marketing
  • Event Management & Sponsoring
  • Management of Retail and Electronic Distribution Channels

Other:

  • The program is taught in English.
  • Students can choose to study on-campus in Barcelona, online, or in a blended format.
  • The program includes a one-week study trip to Paris.
  • Graduates of the program will be awarded a Bachelor of Business Administration (BBA) degree.

Assessment:

Assessment methods vary depending on the module, but may include:

  • Essays
  • Exams
  • Presentations
  • Group projects
  • Case studies

Teaching:

The program is taught by a team of experienced and qualified lecturers with industry experience. The teaching methods are interactive and engaging, and students are encouraged to participate actively in class.


Careers:

Graduates of the program will be well-prepared for a variety of careers in the fashion and luxury industry, such as:

  • Fashion buyer
  • Vendor analyst
  • Merchant acquisition manager
  • Stylist
  • Operations manager
  • Creative consultant
  • International program manager
  • E-commerce entrepreneur

Other:

  • The program is accredited by the Government of Catalonia's Department of Education and delivers Undergraduate Higher Diploma in Business Administration and Digital Innovation (120 ECTS, EQF/MQF Level 5) face-to-face from our campus in Barcelona, Spain.
  • Students can choose to specialize in a particular area of the fashion and luxury industry.
  • The program includes opportunities for students to gain practical experience through internships and industry projects.
  • The program is designed to prepare students for the challenges of the globalized fashion and luxury industry.

Conclusion:

The Business Bachelor with Fashion & Luxury Business in Barcelona is a comprehensive and well-designed program that provides students with the knowledge and skills they need to succeed in the fashion and luxury industry. The program is taught by experienced faculty, offers a variety of specializations, and provides students with opportunities to gain practical experience. Graduates of the program will be well-prepared for a variety of careers in this exciting and dynamic industry.


Tuition Fee for One Academic Year (60 ECTS Credits)

10750 € Optional Diploma in Applied Business Innovation (ABI) 1900 €

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