Program Overview

The Bachelor of Business Administration and Digital Innovation with Digital Marketing program equips graduates with a comprehensive understanding of business administration and advanced digital marketing skills. The program combines traditional business courses with specialized modules in digital marketing, preparing students for careers in the dynamic digital marketing industry. Graduates can choose from three pathways to complete their degree, including online learning, studying in Malta, or combining online learning with a semester in Barcelona. The program features diverse teaching methods, experienced faculty, and industry connections to ensure students are well-prepared for success in the global job market.